Privacy Policy

Re-Setters PTY Ltd ("Re-Setters", "we", "us", or "our") respects your privacy and is committed to protecting personal information processed through our website, services, systems and communications.

This Privacy Policy explains how we collect, use, disclose, protect and otherwise process personal information when you:

• visit or interact with our website;
• contact us;
• submit your information through our website or other digital channels;
• communicate with us;
• engage Re-Setters to provide AI sales automation services; or
• interact with an AI sales agent operated by Re-Setters on behalf of one of our clients.

Re-Setters is a company legally registered in South Africa.

Company:

Re-Setters PTY Ltd

Address:

20 Roberts Road, South Africa

Privacy contact:

consulting@re-setters.org

Because we provide services internationally, including to customers in the UK and European Economic Area ("EEA"), this Privacy Policy is intended to address applicable data protection requirements, including the Protection of Personal Information Act 4 of 2013 ("POPIA") and, where applicable, the EU General Data Protection Regulation ("GDPR") and UK GDPR.

Our role in relation to personal information depends on the circumstances.

Depending on how you interact with us or our services, we may process the following categories of information:

• name;
• email address;
• telephone or mobile number;
• WhatsApp or other messaging contact details;
• company or business information;
• information you voluntarily provide when communicating with us;
• information contained in sales or customer conversations;
• information necessary to provide our contracted services; and
• technical information that may be automatically transmitted when accessing our website, where applicable.

We do not intentionally request sensitive personal information through our standard sales processes.

You should not provide sensitive personal information to Re-Setters or to an AI sales agent unless specifically requested and legally appropriate.

We may process personal information for purposes including:

• providing our services;
• configuring and operating AI sales agents;
• communicating with leads and prospective customers;
• qualifying leads;
• nurturing sales conversations;
• booking appointments;
• integrating sales systems and CRM environments;
• responding to enquiries;
• managing customer relationships;
• administering contracts;
• processing payments;
• maintaining security;
• troubleshooting technical issues;
• preventing misuse of our services;
• complying with legal obligations; and
• improving the delivery, reliability and functionality of our contracted services.

Where we process personal information on behalf of a client, we will process that information only for the purposes necessary to provide the contracted services and in accordance with the client's instructions, subject to applicable law.

Re-Setters uses artificial intelligence to deliver its sales automation services.

Our AI sales agents may process information supplied to them in order to:

• understand a lead's enquiry;
• respond to questions;
• qualify prospects;
• identify sales opportunities;
• conduct discovery conversations;
• nurture prospects;
• determine whether a prospect meets predefined qualification criteria; and
• facilitate appointment booking.

AI-generated communications are generated using information and instructions provided to the system.

AI systems can make mistakes or generate inaccurate or inappropriate outputs. Re-Setters does not represent that every AI-generated communication will be error-free.

Our AI systems are used to provide the contracted service and client information is not used by Re-Setters to train our own general-purpose AI models.

To provide our services, Re-Setters uses certain third-party technology providers.

These currently include:

• OpenAI — artificial intelligence services;
• Anthropic — artificial intelligence services;
• n8n — workflow and automation infrastructure; and
• DigitalOcean — cloud infrastructure and hosting.

Information may be transmitted to or processed by these providers where necessary to deliver the contracted service.

We select technology providers that we consider appropriate for the nature of the services we provide and require appropriate contractual and technical protections where applicable.

Third-party providers may process information in countries outside South Africa, the UK or EEA. Where applicable data protection law requires safeguards for international transfers, Re-Setters will seek to implement an appropriate lawful transfer mechanism and contractual or organisational safeguards. UK GDPR guidance, for example, requires appropriate safeguards for relevant restricted international transfers.

Where Re-Setters operates AI sales agents on behalf of a client, the client is responsible for ensuring that:

• the client has a lawful basis for collecting and processing lead information;
• the client has the necessary rights and permissions to provide lead information to Re-Setters;
• lead lists are obtained and used lawfully;
• communications sent to leads comply with applicable privacy, marketing and electronic communications laws;
• the client's marketing claims and offers comply with applicable laws;
• appropriate privacy notices have been provided to individuals where required;
• required consent or other lawful bases have been obtained where applicable;
• opt-out and suppression requests are respected; and
• the client does not instruct Re-Setters to process information unlawfully.

Re-Setters is not responsible for the legality of a client's lead-generation methods, lead lists, marketing claims, offers or instructions.

When you submit your information to Re-Setters, we may use that information to contact you regarding your enquiry, requested service, business relationship or relevant communications.

Where Re-Setters communicates with leads on behalf of a client, those communications are undertaken as part of the client's sales and customer-acquisition process.

The relevant client remains responsible for determining the lawful basis for contacting its leads and for complying with applicable direct-marketing requirements.

You may request that communications from Re-Setters or a relevant client cease, subject to any communications that are legally or contractually necessary.

Re-Setters does not intentionally retain client lead information after it is no longer required to provide the contracted service.

Where our systems process information temporarily to perform an automated workflow, that information may exist within relevant systems for the period technically necessary to complete the workflow.

Certain information may nevertheless be retained where necessary to:

• comply with legal obligations;
• establish, exercise or defend legal claims;
• maintain financial or accounting records;
• resolve disputes;
• enforce agreements; or
• maintain necessary business records.

We take reasonable technical and organisational measures designed to protect personal information against:

• unauthorised access;
• accidental loss;
• destruction;
• alteration;
• disclosure; and
• other unlawful or unauthorised processing.

No internet-based system can be guaranteed to be completely secure.

Accordingly, while we take reasonable steps to protect information, we cannot guarantee absolute security.

Depending on your location and the applicable law, you may have rights relating to your personal information, including rights to:

• request access to personal information;
• request correction of inaccurate information;
• request deletion of information;
• object to certain processing;
• request restriction of processing;
• request portability of information;
• withdraw consent where processing is based on consent; and
• lodge a complaint with the applicable data protection authority.

The precise rights available to you depend on the applicable law and the circumstances of the processing.

Where Re-Setters processes your information solely on behalf of one of our clients, we may refer your request to that client because the client may be the relevant controller responsible for determining how your information is processed.

Because Re-Setters operates internationally and uses cloud and AI technology providers, personal information may be processed in countries other than the country in which it was originally collected.

Where applicable law requires a lawful transfer mechanism or appropriate safeguards, we will take reasonable steps to implement those safeguards.

At the time of publication of this Privacy Policy, Re-Setters does not intentionally use cookies for advertising or behavioural tracking on its website.

If this changes, we may update this Privacy Policy and, where legally required, implement appropriate cookie consent mechanisms.

Our website or communications may contain links to third-party websites or services.

We are not responsible for the privacy practices, security or content of third-party websites.

You should review the privacy policy of any third-party service you use.

Our services are intended for businesses and adults.

We do not knowingly seek to collect personal information from children.

If you believe that a child has provided personal information to us, please contact us at consulting@re-setters.org.

We may update this Privacy Policy from time to time to reflect:

• changes to our services;
• changes to technology;
• changes to applicable law;
• changes to our data-processing practices; or
• operational requirements.

The updated version will be published with a revised "Last Updated" date.

If you have questions about this Privacy Policy or wish to exercise a privacy right, contact:

Company:

Re-Setters PTY Ltd

Address:

20 Roberts Road, South Africa

Email:

consulting@re-setters.org

We will take reasonable steps to respond to legitimate privacy enquiries within the timeframe required by applicable law.

This Privacy Policy is intended to describe Re-Setters' data-processing practices and establish a framework for privacy compliance.

It does not replace any data-processing agreement, data-processing addendum, standard contractual clauses or other legally required agreement that may be necessary for a particular client, jurisdiction or processing arrangement.

Where applicable law requires a separate data-processing agreement between Re-Setters and a client, the parties may enter into such an agreement.